As it stands at the minute I really do not like the eye being used in the portrait format, nothing seems to work as well. I need to experiment more with different layouts, but even the eye on it's own doesn't seem to look anywhere near as effective as it does in landscape format.
The first half of the layouts, have a white mark at the corner of one of the eyes, I rectified this when I noticed it. Also the ITV logo should be on the right hand side - I think! Most of ITV's off-air campaigns have the logos on the right hand side.
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