BRIEF:
To produce an image to accompany the given articles, which must refer to the article directly.
CONCEPT:
An image rarely exists out of context. What an image is in response to or the environment it is placed in will define the context.
TARGET AUDIENCE:
Must be appropriate to each article.
TONE OF VOICE:
To reflect target audience.
CONSIDERATIONS:
Think visually. No media restrictions.
MANDATORIES:
All images must be supported by a broad body of work. The final images must be saved alongside the article on the digital file supplied with the brief.
DELIVERABLES:
Four resolved images in context.
DEADLINE:
20th January 2011.
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